Our Story

Inspired by her first experiences in the late 90’s working for a female business owner, Amber Bonney used her tenacious spirit and passion for design to gain diverse brand experience in the UK and Australia before forging her own path with her first business in 2011.

The Edison Agency was founded in 2017 in Melbourne, Australia. With over 21 years experience across diverse industry sectors and iconic global brands, Amber repositioned her first award winning business to create way for a new breed of agency - one that responded to the changing needs of consumers and brand owners and put identity at the heart of the brand experience eco-system.

The team of highly experienced thinkers, creators, writers and managers are bound by a shared passion and appreciation for creative innovation and divergent thinking - delivered via a grounded and collaborative service approach.

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Our Purpose

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People

Our multidisciplinary team are specialists from diverse creative backgrounds in advertising, industrial design, human-centred design, branded environments, packaging, law, journalism, corporate identity and change management design. We use our shared passion and curiosity to co-create with our clients and together produce inspiring solutions for each and every brief. We believe that great design stems from shared passion, integrity, collaboration and curiosity.

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Values

Our values and behaviours are centred around our drive to create an environment and product that embraces diversity, inclusion and flexibility. We are a professional and high performing team who prioritise work-life balance, mental health and flexible working conditions as a way to support our people and build a sustainable business model. Our shared beliefs mean we operate with a genuine sense of integrity and humility.

As a team we always strive to do better and think differently - inspiring our partners to strive towards effective design solutions that deliver positive and purposeful results.