Press

Familiarity in the Kitchen: Why the Unsexy Brands Matter Most

Astrud Burgess on Brand Bravery, Data Discipline & Leading With Heart

Shamini Rajarethnam on Leading with Heart, Building Enduring Brands & Saying No to the Noise

The future of creative services requires bold leadership and sustainable thinking

Brand Codes: not just for decoration

Professor Jenni Romaniuk on Mental Availability, Market Myths and Building Brands That Stick

Donna de Zwart on Designing Pathways to Economic Freedom

Lucy Bloom on fierce focus, creative rebellion, and burnout recovery as the ultimate leadership tools

Mim Haysom on Purposeful Leadership, Passion Projects & Saying Yes

Jo Stanley on Audacity, Purpose and Building the Media She Wanted to See

Cut the Crap. Make Cool Sh*t. Live Real. Help Others Find It.

Watch: Fast 4 with Randall Cooper of Premax

This Isn’t TikTok: Let’s Stop Reducing Professional Design to a Beauty Contest

Brands are Like Cars—Skip the Service, Pay the Price

IWD 2025 - Building Respect

The good, the bad, and the downright ugly

Breaking Boundaries; Creativity as the Ultimate Problem-Solving Tool

People in Packaging feature: Amber Bonney – bold and brave

How Vodka Cruiser’s 2011 Rebrand Changed the RTD Category

A reflection on rebellion, resilience, and reinvention

Impact Summary FY24

Why brands have the power to ignite, if you know how to light them.

Musings from The Design Conference 2024

The rise and fall of the Girlboss

Why marketers can transcend consumer focus

Principles of a brand Revolution

Women we love...

Why Taylor Swift is the ultimate brand master.

Edison Agency hires four

The Edison Agency team grows with four senior hires

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